Production manager for Tory Burch's "Essence of Dreams" influencer launch trip, a week-long immersive activation on Hvar Island, Croatia, introducing the brand's new five-scent fragrance collection to 10 mega influencers and driving 45M+ impressions at a 4% engagement rate. Hired by LA-based experiential and marketing agency Public Occurrences to manage all logistics for the international activation: travel and crew booking, trucking, and day-to-day coordination of the broader production and producer team on the ground.
2022
Hvar, Croatia
Branded Activation
[Production Manager]